Blockchain, Media and Advertising: a match made for disruption Let’s face it. Australia’s media and advertising industry are ripe for the disruption of blockchain technology and the benefits that come with it. Just take a look at some of the major issues impacting the industry – the misuse of consumer data by Facebook and rising user distrust from “fake news”, to spread divisive opinions […] 4 minute readDataGeneral
Facebook revelations have users asking: what’s in it for me? Facebook’s recent financial results indicate that for the moment at least, advertisers are still backing the platform. Yet amongst users, the #DeleteFacebook movement still threatens to affect sentiment around trust. For your average person on the street, it’s often less about the specifics and complexities of this case, and more because they are realising for […] 3 minute readAdvertisingDataGeneral
Customer-Centric Innovations See Rapid Growth for MVNOs The global telecommunications industry has long been dominated by the supremacy of its biggest telcos players. However, the subscription options and terms and conditions these companies offer often fall short of what consumers actually want. In essence what consumers want is affordable plans, lots of data and the latest technology. Competition amongst mobile service providers […] 3 minute readGeneralProduct